George Simhoni was recently recognized by PLANET Magazine’s Global Travel Photo Contest:
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Westside Studio is an advertising photography facility in Toronto, Canada. This blog is an outlet for our latest news and imagery.
George Simhoni was recently recognized by PLANET Magazine’s Global Travel Photo Contest:
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Last week Producer Phaedra Kennedy ran the Good Friday 10 Miler in Burlington, Ontario.
She finished 1st in her age group and came in 9th out of 134 women.
She completed the 10 mile race (16.09km) in 1 hour, 16 minutes.
Her next big race is the Toronto Women’s Half Marathon on May 29th.
She is no stranger to these events. She completed Ironman Lake Placid in 2006 and Ironman Switzerland in 2008.
This is Phaedra’s 10th year at Westside Studio. She produces for five photographers: Derek Shapton, Nikki Ormerod, Russell Monk, Shanghoon and Vicky Lam.
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EYE BUY ART has released two, limited-edition prints by Westside Studio photographer Andrew B. Myers:
Astrophotography, 2009 from the series Solar Maximum
Solar Eclipse (Crowd Watch), 2009 from the series Solar Maximum Images © Andrew B. Myers
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From photographer Tom Feiler:
I Shot David Houghton’s Rabbit
“Will you shoot a rabbit?” she asked.
“Depends on what it did.” I said coyly.
“Pardon?” the Art Director finally replied.
I was stymied by my skillful repartee.The wall clock ticked. Silence ensued. And suddenly, I committed to shooting David Houghton’s rabbit, Rockwood.
I had shot lots of animals before and I knew I could evoke the emotional range we were looking for. And to his credit, Rockwood did his part and played the role of a bunny.
The shoot went well.
The team was happy.
And Rockwood pooped.Maybe he was nervous from all the people. My guess is his ego got the better of him and he didn’t care what he did or where he did it. Nevertheless, this wouldn’t be the last time we’d work together. I cast Rockwood in his very first role in a live action commercial for the Ministry of Transportation.
Yet today, Rockwood and I don’t talk much anymore. Seems like he’s moved on to greener pastures. That’s just the way rabbits are I guess.
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From photographer Vicky Lam:
Here’s something I worked on recently with a great team from Saatchi & Saatchi. This campaign for the Canadian Songwriters Hall of Fame appeared in Toronto, Montreal, Vancouver and Ottawa at various restaurants and bars.
Credits:
Marissa Mastenbroek
Art director,
Group creative directorLyranda Martin-evans
Writer,
Group creative directorHelen Pak
Evp, co creative directorBrian Sheppard
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Tyler Gray’s latest promotional effort caught the attention of Applied Arts:
“Toronto photographer Tyler Gray has created a self-promotion that stands out from the usual mailers and e-mail attachments. Represented by Westside Studio, Gray came up with a QR barcode poster that a passing art director could scan with his smartphone and then be transported to the photographer’s site. Approximately 500 24-x-36-inch posters were placed around the city in heavy-traffic areas where ad agencies and bars are found.”
For the full story, checkout “Original Promo Tweaks Agency Interest” by Peter Giffen.
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Shanghoon worked with Art Director Tom Hurd and Writer Tim Das at Clean Sheet Communications to create a 30-second motion spot and print advertisements for iQ, a new line of eco-friendly cleaning products.
Checkout Shanghoon’s directorial debut to see why iQ is “The Smarter Cleaner”:
www.iqclean.com – Photography ©Shanghoon

Print Ads – Photography © Shanghoon

Behind-the-Scenes:


All Images © Shanghoon
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Shanghoon shot this week’s EYE Weekly cover story!
He shot the assignment for Photo Editor Shelbie Vermette.
Checkout The Toronto Tea Explosion by Danielle Groen.
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